Articles

Clean Data Can Hit the Spot for Education Marketers

(MDR blog post from the Association of American Publishers website)

Educators and the Social Media Landscape

(MDR blog post from the Association of American Publishers website)

Winning educators’ hearts and minds: How do you measure social?

(From Imposter to Social Media Insider article)

When to send, how to listen: Smart give and take on social media

(From Imposter to Social Media Insider article)

Exploring other social platforms to reach educators

(From Imposter to Social Media Insider article)

How brands win with teachers on Instagram

(From Imposter to Social Media Insider article)

The End of Summer Vacation for Education Marketers

(MDR blog post from the Association of American Publishers website)

Getting your tweets noticed (and shared!) by educators

(From Imposter to Social Media Insider article)

Pinterest is your best long-term social investment

(From Imposter to Social Media Insider article)

Using Facebook to create social bonds with educators

(From Imposter to Social Media Insider article)

Social Media that Attracts Teachers to Your Brand

(From Imposter to Social Media Insider article)

Should You Give Up on Email?

(MDR blog post from the Association of American Publishers website)

Email is ALIVE: Breathing new life into email marketing

(Email is Dead article)

Integrated Campaigns: Getting Everything Right

(Email is Dead article)

Testing Optimization: Making Good Emails Better

(Email is Dead article)

Good Emailer Citizenship: Being a Welcome Sender

(Email is Dead article)

Smart Email Design: In the Eye of the Recipient

(Email is Dead article)

Persuasive Email Copy: Every Word Counts

(Email is Dead article)

The Power of Personalization: Standing Out in the Inbox

(Email is Dead article)

Performance Expands When Campaign Focus Tightens

(Email is Dead article)

People have been writing off email marketing for a few years now. Are they correct?

(Email is Dead article)

Authenticity: What Educators Expect in Conversation, Content, and Culture

(EdNET 365 article)

Beyond the Contract: The Voice of the Educator From EdNET 2015

(EdNET 365 article)

(EdNET 365 article)

Instructional Materials Update

(MDR research)

(SoundBites article)

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